Vision of the group – the development of new ideas that enforce sustainability dimension emerge in organization development, value creation, customer relations and human resource management.
Main research topics of the group:
- Sustainable development of organizations
- The coherence of the organization’s principles of sustainable development with quality management systems
- Eco-systems of start-ups and big companies co-creation
- Sustainable research on marketing and consumption
- Consumer Behavior (Consumer Psychology, Sustainable Consumption, Branding and Communication, etc.)
- Consumer ecosystem (globalization, sustainability, technology, etc.)
- Sustainable HRM
- Sustainable state-business-society interaction for sustainable labor market development
- Human resource strategy development and practice modelling, ensuring value creation and skills development
- Employees well-being
- Sustainable development of social systems in the context of future creating technologies
- Society 5.0: Solutions for future-proofing technology to meet the needs of an aging society
- Implication of future creating technologies into HRM systems
- Future- creating technologies in marketing
- Impact of future creating technologies on organizational development
- Neuroscience: neuroleadership; neuromarketing
