MAXIMIZING THE SUCCESS OF NEW PRODUCTS:Innovative Thinking and Lean Product Development

TUITION: 3450 LT / 999,18 EUR

GROUP LIMITATION: 25 people
LANGUAGE: English

According recent researches – 75% of new products fail. Reducing this failure rate, shortening long and costly development and market validation cycles are core business challenges across various industries. The hands-on workshop helps managers tackle these and other issues with a focus on innovative methodologies and tools aimed at product and service rethinking and development. Today’s leading innovation leaders increasingly seek for skills and tools around lean product development, innovation and design thinking. We will challenge you to deeply explore the core uncertainties of everyday corporate product development, such as user empathy, value propositions, customer discovery and validation, market engagement channels, and more.

OUR EXPERTS TO TAKE A CHALLENGE:

Guido Woska,
CEO Designit, Germany & USA
COMPETENCES: brand strategy, design research, digital design, innovation strategy, product
design, service design, visual identity. 300+ professionals working, 15 o ces, 11 countries.
He helps ambitious companies make innovation happen and creates sustainable business value
through strategy and design.
CLIENTS: AUDI, Harmon Kardon, JBL, DANSKE Bank, Vodafone, Carrefour and etc.

Dr. Fabian Sepulveda,
Aalto University, Finland
COMPETENCES: over 15 years of international working experience in engineering, management
consulting and investment banking (Lucent Technologies, A.T. Kearney, JPMorgan, etc.).
STARTUP COACH: Lean Launchpad trainer, entrepreneurship and customer development
lecturer, co-founder and CEO of eyescubed startup.

Prof. Dr. Monika Petraite,
Innovation and Entrepreneurship Management
Professor, KTU, Lithuania
COMPETENCES: Stanford technology venturing programme faculty fellow, ESSEC guest
lecturer on R&D and Innovation management.
IMPACT: High level EU expert on Innovation management, She eld Business School advisory
board member, IAKM founder, ISPIM member, Knowledge economy forum member,
entrepreneur.

Ignas Rumbutis,
Product Development Director
ACME Europe, Lithuania
COMPETENCES: over 14 years in brand strategy, assortment management, value chain
management, design driven innovations management. 350+products, 25+ product categories,
sales in 36 countries worldwide.
INTERNATIONAL PRODUCT AWARDS: IF Design Award 2013, 2 x IF Design Award 2014.

Additional information here.