J. Giniūnienė “The role of entrepreneurial orientation in the relationship between learning behaviour and firm performance” doctoral dissertation defence

Thesis Defense

Author, Institution: Jurgita Giniūnienė, Kaunas University of Technology

Science area, field of science: Social Sciences, Management, S003

Scientific Supervisor: Prof. Dr. Asta Pundzienė (Kaunas University of Technology, Social Sciences, Management, S003)

Dissertation Defence Board of Management Science Field:
Prof. Dr. Habil. Robertas Jucevičius (Kaunas University of Technology, Social Sciences, Management, S003) – chairman
Prof. Dr. Richard Adams (Cranfield University, Social Sciences, Management, S003)
Assoc. Prof. Dr. Agnė Gadeikienė (Kaunas University of Technology, Social Sciences, Management, S003)
Prof. Dr. Lina Kaminskienė (Vytautas Magnus University, Social Sciences, Educology, S007)
Prof. Dr. Mantas Vilkas (Kaunas University of Technology, Social Sciences, Management, S003)

The dissertation defence takes place online.

The doctoral dissertation is available at the library of Kaunas University of Technology (Donelaičio 20, Kaunas).


This thesis aims to emphasise the role of the entrepreneurial orientation of an established firm in the relationship between the learning behaviour and the performance results of the firm. Conducted theoretical analysis allowed identifying possible theoretical links between key constructs (learning behaviour, entrepreneurial orientation and firm performance results) and develop the theoretical framework, assuming that learning behaviour impacts the competitive performance of the firm through entrepreneurial orientation. The thesis emphasizes the synergy between experience and experimentation-based learning behaviour within the firm, acknowledging that these two components of learning behaviour allow the development of new knowledge and conversion of tacit knowledge to explicit knowledge. Knowledge is essential for enhancing the entrepreneurial orientation through the dimensions of innovativeness, proactiveness and risk-taking. The entrepreneurial orientation of an established firm enables the identification and deployment of opportunities for greater results of the competitive performance of a firm. The theoretical framework was assessed within the thesis applying the sequential mixed methods approach where quantitative data gathering was followed by the qualitative multiple case study method sequentially. The findings imply that learning from experience and learning through experimentation initiatives should be coupled with the entrepreneurial orientation of the established firm. The combination of these activities could result in greater performance results.

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